Elevate Your Presentation

Agent Empowerment Program

What is the WFP Agent Empowerment Program?

Agent Empowerment materials will elevate your presentation to clients both on-line and in print. These materials highlight your background, success, marketing plan and complement WFP’s full suite of branded marketing. Printed booklets come with a cover wrap and can be slipped into the back pocket of the WFP Company Overview and Buyer Guide or used as a stand-alone marketing piece.

For digital presentations all of the Agent Empowerment materials can be formatted into e-book presentations as well as the HighNote Presentation System. Adding links to your property websites, videos and marketing examples offers an interactive experience for your clients and allows you to track client activity.

The Process - Easy as One, Two, Three…

Step One

Reach out to support@wfp.com or your WFP Office Manager. To lay the groundwork we will schedule an initial meeting to discuss your current presentations/materials and select which Agent Empowerment templates will best highlight YOU! We’ll provide a quote for the design and once approved we’ll move to step two.

Step Two

Once the templates are selected and quote is approved we’ll provide you with a list of materials we need from you.  These may include items such as; your bio, your head-shot, lifestyle photos, list of notable sales, statistics and property photos. Once we have received your materials an initial proof will be composed and sent to you for review.

Step Three

Once you have reviewed your proof we’ll go thru the process of editing as needed to finalize your materials. Once approved the WFP Marketing Team will assist you with printing of booklets and/or setting up your materials to be used in high-note, cloud CMA and e-book formats.

Video Example

Agent Empowerment Program

Printed booklets come with a cover wrap and can be slipped into the back pocket of the WFP Company Overview and Buyer Guide or used as a stand-alone marketing piece.

Agent Empowerment Examples

In addition to printed booklets your Agent Empowerment program can be saved in a digital flip book format. This allows you to send a link to access your Agent Empowerment materials to anyone, anywhere to view online. Click on the covers below to view full book examples.

Core Page Set

The suggested Core Page Set includes;

Agent / Team Intro Introductory text and choices for feature panels.

Sales Stats Sales statistics to feature number highlights, Average Sale Price, Sales Volume, Days on Market, etc

Notable Sales Property photo, addresses, sales prices and representation.

Testimonials Text and author name, buyer/seller.

Sales List(s) Table format with Address, Neighborhood, Price

Enhanced & Custom Pages

Marketing Your Home Your process and exclusive services

Selected WFP Company Overview Pages Performance Charts, Private Placement, Washington to the World

Photography, Video, 3D Pages Highlight professional photography services

Brochures & Direct Mail Examples of Brochures and Direct Mail

Property Website, Email, Social Highlight examples of Rezora emails, your social media pages and property specific websites

Custom Pages Charity events, Neighborhood highlights

Full Marketing Set

Once the templates are selected and quote is approved we’ll provide you with a list of materials we need from you.  These may include items such as; your bio, your head-shot, lifestyle photos, list of notable sales, statistics and property photos. Once we have received your materials an initial proof will be composed and sent to you for review.

Agent Empowerment Individual Pages

Click gallery images to view the examples.

25 Years of Excellence

  • 25Y WFP branded page highlighting the firm stats and confidence in our legacy of excellence.

Photo Cover Wrap

  • Chose from a selection of photo cover wraps from the iconic Wahington DC skyline, Tidal Basin at Cherry Blossom peak bloom, Arlington skyline and Virgina Countryside landscapes.

Team Photo Cover Wrap

  • Highlight Team or Agent Photo on your cover pges

WFP Leads the Market

  • New WFP Leads The Market performance chart vertical PDF, showing WFP’s leadership in total units sold over $1M for all of 2022 & 2023 - with 25Y branding.

Statement

  • The statement page can be utilized as a welcome message from you to your prospective clients or as a concluding statement.

Intro/Bio

  • Introduction and Bio about Agent or Team. Brief resume and/or accolade, personal interests and charitable cause.

Team Profile

  • Photos and bios of team members. Expanded introductions.

Stat Sheet

  • Career Stats Highlights. Numerals, Pie Chart and Bar Chart styles.

Sales Gallery

  • Notable sales in gallery format. Multiple layout styles to choose from. Highlight neighborhoods or top sales.

Testimonials

  • Client testimonials. Can include home or client photo.

Sales List

  • Sales in list format.

Marketing Process

  • This page would lay out your marketing process, action items, time lines and set the stage for the rest of your pages. You submit your text and we will create graphics and lay out the page.

Private Placement

  • This page highlights WFP’s Private Placement Program.

Represent All Price Points

  • Company chart showing percentage of sales in various price ranges.

Washington to the World

  • Company National/International Stats.

Pricing Your Home To Sell

  • This content shows the Agent Pricing Tour Report and a CMA to tout the combination of technology and our Agent’s expertise to price the Sellers’ home.

Photography

  • This content shows the photography for a featured property.

Video

  • This content shows video content and drone photography

Matterport

  • This content features Matterport’s 3D tour technology.

Brochures

  • This content features floor plans as part of online and print marketing.

Direct Mail

  • This content features your direct mail cards.

On-line Exposure

  • This content features a WFP.com property listing page and graphic to show online distribution.

Property Website

  • This content features a WFP property website that travels with the listing throughout the Internet.

Email Marketing

  • This page features a listing announcement email that goes to thousands of area agents.

Social Media

  • This page features your social media (Instagram recommended).

Print Advertising

  • List of publications WFP advertises in regularly.

Agent Empowerment

PAGE SELECTION MENU

Please download the fillable PDF form below to select which pages you would like to include in your Agent Empowerment presentation, along with notes on which properties, details to feature on each page.